Husqy Exec named Lowe's CMO

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PhilMcWoody

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In the nothing with nothing category, don't know if this means that Husqy will become a bigger deal at Lowes but they now have closer ties according to
the Charlotte Observer.

Mooresville-based Lowe’s Inc. said Thursday that it’s hired a Husqvarna executive as its new chief merchandising officer.

Michael Jones was president of Husqvarna North and Latin America, and before that worked for General Electric. As chief merchandising officer for Lowe’s, he’ll report to chief customer officer Gregory Bridgeford.

“Mike has extensive experience with consumer products in categories relevant to the home improvement business, with both Husqvarna and GE including appliances, outdoor power equipment and lighting categories,” said Bridgeford, in a statement.

Analyst Wayne Hood of BMO Capital Markets said Jones doesn’t have much retailing experience, but Husqvarna and Lowe’s have worked closely together for a long time. “The appointment could benefit Lowe's as Husqvarna has long been an important supplier to Lowe's, giving Mr. Jones insight into Lowe's transformational strategy,” said Hood, in a note to clients.

Read more here: Lowe’s names new chief merchandising officer | CharlotteObserver.com
 
In the nothing with nothing category, don't know if this means that Husqy will become a bigger deal at Lowes but they now have closer ties according to
the Charlotte Observer.

That would work out great for Husqvarna. Right now Husqvarna's biggest customer in the USA, SEARS, is in abit of trouble. Sears has been selling property for over a year now in order to stay afloat. For awhile Sears wasn't paying their vendors. Husqvarna would be more at home in a hardware home center store like Lowes than a mall type store like Sears. Since Husqvarna is content selling 70% box store verses 30% dealer in the USA they would be making a great move to make a bigger presence in Lowes. At least Lowes shoppers aren't shopping for bra's, panties, pillow cases and curtains like Sears shoppers. Sounds funny I know but true...
 
Executives are not brand specific, they (well some of them) know the art of managing business. Be it a dildo factory one day to and aerospace one the next. Executives change faster than most of us change the oil in our trucks. The next new executive will change what the previous one did, a vicious cycle.

As an executive if what you do make the company money you are patted on the back regardless, if not your kicked out by the backside.
 

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