Well, I looks like I need to backpeddle a bit here! Of course, cost is not the only concern, but, so far as earning my business goes, I do require that they at least act like they are glad to see a customer in their store. Lets keep in mind that I am going to the saw shops, not the box stores, so the quality of service is one thing that I am looking for. With the Husky dealers that I have visited, they each gave different prices, some better than others, and all were very friendly and quite helpful. Now that I am thinking about a Stihl, possibly a better saw, I was expecting the same. What I have gotten, though is people ( sales people) who know less about the saws I am looking at than I do at two of the shops and one who never acknowledged that I was there. Another dealer pretty much told me that he only sells the pro-stuff, he was by far the best dealer I would be thrilled to make my purchase from him, as I am convinced that I would never have a complaint with the way I was treated there, but he doesn't deal with anything that falls within my budget. So, aside from him, all the dealers I have visited are the same price, one looks to have a great service dept (though I am sure that they mostly deal with the commercial customers). Its also the farthest from home, and the one where I got no help whatsoever. Another, I just got no good feelings from. The third, I liked the sales guy, its closest to home,but he really didn't know anything about the saws, and they don't do service at that store, they have another location about 20 miles away that does service. I am looking for something to tip the scales one way or the other, and price is what I had come up with. I don't mean to offend anyone by that, but with that out of the equation, nobody really stands out. I wish I could find a small shop where the owner is one who takes care of you. I figure that I would probably never even need service, but I will need a place to get oil, chains, filters, whatever, so it needs to be convenient and helpful. Sorry this post is getting so long, but I want it to be clear that my position is not that "I want to buy at cost and I don't care if you can't feed your kids". I do know how it is to run a small business, and I know all too well that big businesses with more buying power can bury you on price. They rarely even try to compete on service, so I do the best I can reasonably do and make sure that I have happy customers. That is what I am looking for, someone to treat me as I would my customers.