I like to mod things for better performance. A chainsaw is a CUTTING tool, thus I want it to cut well. I don't like dull knifes and I don't like dull chains, heck I don't like a chain right out of the box, I like to clean up the manufacturing nicks and rework them to get a bit more performance. I can also tune the chain for the wood I'm cutting.
It's the old saying of 'horses for courses'. Some people just want a chain that 'works'. Others want a chain that zips through the wood.
After trying my chains, I ended up teaching two people how to sharpen. I'm sure neither will go back to their old ways, they're hooked on the extra performance. Perhaps that's what needs to happen to some wood cutters, put on a well sharpened chain and test the difference, then decide whether they want to spend the extra time to learn a new skill.