ponderosatree
ArboristSite Operative
Working on my website and wondering if it's better to say "free consultation" or "free estimate". I want to keep the language consistent. Consultation seems more inviting. Thoughts?
Go with "free estimate" !!!! if you use the "free consultation" you will end up writing free arb. reports
My opinion: A professional charges for consultations because this a professional service. Offer free estimates but charge for a professional service if you want to be viewed as a professional.
Want to be viewed as a professional? A customer is going to determine how professional you are based on how you present yourself, how effectively you answer their questions, references/testimonials, how responsive you are to calls, etc. Whether or not you charge for consultations is irrelevant to being "viewed as a professional".
My opinion: A professional charges for consultations because this a professional service. Offer free estimates but charge for a professional service if you want to be viewed as a professional.
+1
The word "consultation" has a legal meaning, as does the word, "estimate".
If you want to risk unnecessary legal troubles, ignore legal distinctions.
And vice versa.
Justmosing: you really hit the nail on the head. Getting calls is what is important.
BlueRidgeMark: Bear in mind that I'm not a lawyer so take what I say with a grain of salt. The risk of false advertising is limited.
I use "assessment"...
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